It is said that Gulab Bari was started in the 18th century by nobleman Mir Rustam Ali, a subedar of the Nawab of Awadh in Varanasi. The occasion observed rules of mehfils, where classical music and recitals would be performed for audiences in intimate settings.
Seated on mattresses covered with white sheets and bolsters, women draped in pink sarees and men dressed in white kurtas, pink scarves, and dopalliya topis would gather in gardens, courtyards, or bajras to partake in a graceful and harmonious celebration.
After the end of the Second World War, this festival, which was once synonymous with the social calendar of Banaras, started to fade into history, remembered only by a few veterans of the city.
Tilfi's Gulab Bari campaign is an endeavor to revive the spirit of this cherished occasion – a poetic journey that traces its roots to the heart of Banaras, weaving together textile and classical arts into a musical and roseate composition.